July 28, 2014
July 24, 2014
From the violence in Gaza to the plane crash in the Ukraine we have seen some sad, sad times this past week. But what is worse, as Americans we can’t come together even in these times of tragedy. We are a country divided—and this week has certainly proven it to us. American’s can’t agree on what our course of action should be – and they sure can’t agree on what they want to see from our leaders. And, my guess is all of you can relate. Because if you have family or close friends who lean a different direction politically, you can be sure that is almost impossible to have a civilized con
July 15, 2014
Lee Carter appears on Fox and Friends, responding to Clinton’s now infamous comment that her family was once “dead broke.” Her comments dismantled the connections American women draw to her as a wife and mother with real challenges. And since connections lead to trust, and trust leads to votes, she won’t win the 2016 presidential race if these ties are broken. Pantene’s “Labels Against Women” ad shows how issue-focused, disruptive, and relatable messages are better able to foster these connections.
July 15, 2014
The bad news for the beltway: They are calling 2016 the election that will be won by women. Not sure who the “they” is, but it’s not surprising that women’s issues are getting more coverage now than we have seen in a long time. The women we speak to every day are skeptical. They don’t believe the answers are going to happen inside the beltway. So is the time right for Hillary to step in and become the face of women’s issues? Or will it come from a more unexpected place—more specifically from a big company.
July 01, 2014
After talking with voters this week – both Republicans and Democrats -- we found:
- Boehner's lawsuit against Obama could ruin the GOPs chances of getting their candidate elected in 2016. What he is doing is a symbol of all that is wrong with DC - and worse, all that is wrong with the Republican Party.
May 21, 2014
Why is it so hard to break through in today’s world? Consider this. The average professional receives 304 emails per week, checks their smartphone 36 times an hour and gets interrupted every 8 minutes—that’s roughly 50 to 60 times per day.
In a world where attention spans are shrinking, Lee Carter, partner at m+p, explores the practical steps to making sure you are being heard.
March 27, 2014
Paula Deen's rapid fall from grace has been all over the news since last summer, accompanied by the usual speculation about how she might plan a comeback. But the real question is: can she even come back from it at all?
Lee Carter digs deep to determine what Deen should do to return to favor.