November 03, 2017

Facts are important, but to win consumers over, you must appeal to their emotions.

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September 21, 2017
What did Equifax (EFX) executives know about the cyber hack of 143 million accounts and when did they know it?
 
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December 01, 2015

Lee Carter joins FOX News to discuss how Independents are reacting to GOP candidates on the issue of Syrian refugees. She analyzes responses to the candidates' different messages, including Trump’s strong language calling for mosque surveillance, Carson’s use of analogy, and Cruz’s challenge to President Obama.

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November 09, 2015

Ahead of Tuesday night's GOP Debate, Lee Carter and correspondents from Morning with Maria discuss Marco Rubio's rise. She also discusses reactions from Carson and Trump, and argues that each candidate needs a consistent message or master narrative that will stick with American citizens.

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November 09, 2015

Lee Carter talks with Fox and Friends about how phrasing can significantly impact the results of polls, using examples like gun control, environmental regulations, and welfare.

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October 23, 2015

Lee Carter and Dana Milbank discuss the aftermath of Kevin McCarthy’s comments directed at Hillary Clinton, regarding the Benghazi trial. How does this effect the Clinton campaign and how can the GOP recover?

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October 20, 2015

Lee Carter and MSNBC correspondents discuss Jeb Bush's options as his falling polls raise questions. Is he making a strategic choice to hold back or is he simply being overwhelmed by his competitors?

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October 15, 2015

 

Lee Carter visits Fox News to discuss the first Democratic presidential debate—why words of respect worked for the candidates, and when to check the partisan humor.

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