August 08, 2013


Walking through the airport we saw this – language that grants a stupid metal skeleton frame box agency over whether our bags can ride humanely in the cabin or must take the cold unpressurized plunge into the cargo hold. As though the box is capable of active voice transitive verbs, and the airline’s gate attendant must just sheepishly do what the box tells him.


“I’m sorry, sir, but the box has really spoken, hasn’t it? I will bring this up at the next meeting, because this box in particular has been a martinet lately, but it’s sized your bag, and all appeals have been exhausted.”


more insights