February 16, 2016

Career Politician. Establishment. Washington Insider. Get labeled with one of these and you’re doomed. Insider is out, outsider is in. So what’s your next move if you have these words written all over your resume?

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February 09, 2016

Donald Trump has been ahead in the polls for the Republican presidential nomination 

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February 09, 2016

For PR and marketing professionals, every headline condemning a company for questionable practices induces a feeling of dread: "Will I be next?"

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December 11, 2015

If Donald Trump wins the presidency on November 8, 2016, Hillary Clinton may only have her words—and President Obama’s—to blame.

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December 01, 2015

Lee Carter joins FOX News to discuss how Independents are reacting to GOP candidates on the issue of Syrian refugees. She analyzes responses to the candidates' different messages, including Trump’s strong language calling for mosque surveillance, Carson’s use of analogy, and Cruz’s challenge to President Obama.

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November 24, 2015

Michael Maslansky, CEO of maslansky + partners, joins Bill O'Reilly on Fox News' The O'Reilly Factor to discuss rhetoric from Ben Carson and Donald Trump's presidential campaigns in response to recent rhetoric regarding heightened terrorist activities.

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November 09, 2015

Ahead of Tuesday night's GOP Debate, Lee Carter and correspondents from Morning with Maria discuss Marco Rubio's rise. She also discusses reactions from Carson and Trump, and argues that each candidate needs a consistent message or master narrative that will stick with American citizens.

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November 09, 2015

Lee Carter talks with Fox and Friends about how phrasing can significantly impact the results of polls, using examples like gun control, environmental regulations, and welfare.

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October 27, 2015

 

Check out NutritionalOutlook.com for an example of language strategy in action. At the 2015 Council for Responsible Nutrition Conference, maslansky + partners held an on-stage focus group with nine consumers to see how public opinion of dietary supplements fares in the face of negative media coverage. For more about real-time insights, click here.

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October 23, 2015

Lee Carter and Dana Milbank discuss the aftermath of Kevin McCarthy’s comments directed at Hillary Clinton, regarding the Benghazi trial. How does this effect the Clinton campaign and how can the GOP recover?

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