June 02, 2014

As whipping boys go, the White House Press Secretary has it harder than you think. He gets paid to contextualize. To clarify. To reframe. Often, to spin. His job is to take bad news and magically make it sound not bad or, at the very least, not that bad. Sound familiar?

 

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March 27, 2014

Paula Deen's rapid fall from grace has been all over the news since last summer, accompanied by the usual speculation about how she might plan a comeback. But the real question is: can she even come back from it at all?

 

Lee Carter digs deep to determine what Deen should do to return to favor.

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February 19, 2014

Paula Deen isn't quite down for the count, despite her many stumbles. Lee Carter talks to FOX News about what she can do to get back on her feet.

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February 07, 2014

AOL CEO Tim Armstrong just announced that AOL will be cutting back on employee 401(k) plans due to "increased healthcare costs." By which he meant two "distressed babies" whose $2 million in medical bills are apparently responsible for the cutbacks.

 

Lee Carter examines this latest blunder and what it means for Armstrong's competence as a manager.

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February 04, 2014

The 2014 Sochi Winter Olympics have caused an international outcry due to Russian politics and domestic policies, particularly concerning LGBT rights.  Communities around the world have called for boycotts, celebrities have refused to show their support, and now corporate sponsors are unsure about what it all could mean for their investments in the games.  

 

Back in New York, Lee Carter weighs in on how corporate sponsors should respond, and on what the Olympic games really mean for the international community at large.

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January 14, 2014

 

Michael Maslansky has just been announced as being among the Top 100 Thought Leaders in Trustworthy Business this year. 

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November 22, 2013

We decided to communicate our favorite Thanksgiving recipes for you to enjoy this holiday season.  Enjoy!

 

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November 13, 2013

Michael Maslansky appeared at this year’s PRWeek session Battle of the Big Ideas.  Audience members reacted to the speakers using SquareOff Interactive Mobile technology which turns any smartphone or tablet device into an audience response system.  

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November 04, 2013

maslansky + partners CEO Michael Maslansky stopped by FOX News’s Shepard Smith Reporting to discuss recent reports of racial discrimination at department stores Macy’s and Barney’s.

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October 15, 2013

An ever widening chorus of voices – including President Obama’s – is passing judgment on the Washington Redskins’ owner Dan Snyder’s decision not to change the team’s name.  The critics continue to suggest the name carries racist connotations, while Dan remains firm that what matters most is the football heritage behind it.

 

In the face of such continued criticism, we don’t think Snyder’s decision to communicate an intractable position is the way to go.

 

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