Katie
Cronen
Partner
New York City
Georgetown University
B.A. in Psychology, minors in French and English
What She Brings to the Team
- A well-honed gut: from moderating hundreds of focus groups and Emotional Response sessions spanning food, pharma, and financial services
- A big mouth: for training communicators, marketers, sales teams, and executives in the art and science of language strategy
- A ready-to-lend ear: “Ask Katie” is a common refrain from clients and colleagues alike
Ask Her About
- The strategic value of cursing
- The time she tried to convince a waiter she was French
- What social style she thinks you are and how you can use it to your advantage
Words to Live By
“I try to leave out the parts that people skip.”
—Elmore Leonard